8 posts
Digital Marketing
Broken tracking doesn't announce itself. A look through Google Tag Manager found a chunk of our mobile activity was never being recorded at all.
28 Jun 2016
Black Friday and Cyber Monday are nearly here. Mobile shopping has crossed a threshold this year and retailers not ready will feel it.
20 Nov 2014
A practical look at what a mobile SEO audit should cover in 2014, and the checks that too often get missed.
15 Jan 2014
Year-end predictions from someone who got last year's wrong. Why 2013 could be when smarter teams stop bolting mobile on and design for it first instead.
13 Dec 2012
Responsive has won the design argument, but a responsive shop still ships desktop-weight pages to phones. Making it reflow is not the same as making it fast.
15 Nov 2012
Mobile traffic is climbing fast and most ecommerce checkouts were built for a mouse. The m.dot versus responsive choice, and where orders leak away.
14 Mar 2012
Mobile traffic is growing faster than expected. But what do you actually do about it when BlackBerry dominates your analytics?
01 Nov 2010
Instagram launched this week. The photos are worse than my Canon. But I've shared more this week than in the previous month.
01 Oct 2010